The perfect website for coaching business doesn’t exi- - -
Hi, I'm Gosia! I help coaches flourish in their businesses through conversion optimized websites.

How I fell in love with coaching
Since I remember, I would root for my entrepreneurial friends, and cheer them up along the journey. I would listen to business and coaching podcasts and go to startup conferences. I would actively look for “my thing”. I started a music blog, co wrote a romantic online novel with my friends, and launched an e-commerce platform offering plastic-free goods… All this to discover that what really excites me is building websites. Translating the concept into a visual, interactive medium. Discovering the essence and goals of the business and crafting the website strategy.
Throughout that journey I learned to appreciate and understand the value of right mindset and introspective work. I became strongly captivated by online coaches, educators, and motivational speakers. I got fascinated by their unique way of making a living and impacting other people’s lives. Those that influenced me the most throughout my journey are Marie Forleo, Brené Brown, Richard Grannon, Byron Katie, Tim Ferris, Stacey Boehman, and the list goes on!
It became clear to me that I want to work with coaches and thought leaders as I strongly appreciate and support the impact their work brings to the world. I created Blossom Digital Studio in 2020 to help them reach more people and grow their business through beautifully designed websites that capture their true uniqueness.
At some point I realized though that there was much more I could do to set my clients up for success.
Attractive design is a very important part and upgrading your website from a scrappy DIY version to a professionally designed one is always a change for the better.
Yet, often visually outstanding design fail to bring more customers.

At some point I realized though that there was much more I could do to set my clients up for success.
Attractive design is a very important part and upgrading your website from a scrappy DIY version to a professionally designed one is always a change for the better.
Yet, often visually outstanding design fail to bring more customers.
Beautiful website is not enough.
Have you ever come across a website that was interesting and pleasant to the eye, but made you:
- Confused - you weren't sure what the offering was or how to make a purchase, so you moved on to check the competition.
- Overstimulated - flashy video or oversized tagline made you impressed but also annoyed and tired… So you left!
- Distracted - you lost seconds or even minutes of your precious time on playing with cute interactive features on the site and when you finally caught yourself, you quickly closed the tab and got back to searching?
We are very impatient when it comes to browsing and using the internet. Beautiful design isn’t enough to keep us on a site. We all eventually leave and look for a next source that’s more reliable, has a predictable user experience and clear communication. We don’t want to waste our time, nor mental powers on figuring things out anymore – we want to find our answers fast and easily.
That’s why my main goal is to make sure my clients’ websites marry beautiful design with conversion science rooted in buyer’s psychology.
Gosia's Bio
Hi, I’m Gosia Zawojek, NYC based web consultant and strategist. I created Blossom Digital Studio in 2020 to help coaches, educators, and thought leaders build strong personal brands and irresistible websites.
I’m on a mission to help coaches get more clients as I believe the world needs more focus on wellbeing & intentional living. I’m committed to building websites that marry uniquely beautiful design with smooth user experience and conversion optimization.
At Blossom Digital Studio I bring together expertise that I gained over 10 years working in the digital marketing industry for the biggest global brands, insights from my web design business geared towards coaches, along with a deep passion for psychology and personal development.
Each client I worked with has a unique set of talents and vision to transform people’s lives. I love learning about my clients’ processes, results, and goals. Helping them reach more people and change more lives makes my work the most rewarding and fascinating experience.
Ready to uplevel how you look online?
I will be honored to help you.

What am I about professionally?
Goal focus vs flashy add-ons
Timeless style vs one-time trends
Proven frameworks vs random ideas
What can we chat about over coffee?
Websites
Working in the digital marketing industry since 2009. I built my first WordPress site in 2013
Sustainability
Composting, recycling, reducing waste and buying less but better quality
Good laugh
I enjoy all kinds of impressions and impro. I'm a big SNL and Jimmy Fallon fan. And love Ted Lasso!
Mom's life
Endlessly struggling to find balance between my family, my own well being and business needs. I'm sure you can relate!

Cheers to your next step!
Interested in risk-free website investment that makes sense?